Advertiser Category & Potential Restrictions

Depending on how your advertiser is categorized as, you may need to apply certain edits on your line item(s). This applies to all advertisers, whether they’re running on or off-Amazon (Endemic vs non-endemic.)

Please read each of the links below for more information on Prohibited Content, Products & Services, as well as Restricted Content.

Definitions:

• Prohibited content refers to content which cannot run on any inventory offered by the Amazon DSP.
• Restricted content refers to certain advertiser categories in which you must follow certain restrictions if you wish to deploy a campaign using the Amazon DSP.
  
  Prohibited Content
  
  Prohibited Products & Services
  
  Restricted Content, Products & Services